Virtual Goods More Likely to be Bought By Older Gamers
Those over 45 years old are more likely to buy virtual goods than their younger counterparts.
Those over 45 years old are more likely to buy virtual goods than their younger counterparts.
Jon Stewart and The Daily Show shine a spotlight on the free-to-play game Tap Fish from Gameview Studios.
The credit card giant has purchased Sometrics to augment its digital payments platform.
PayPal will be Blizzard’s go-to payments system for its virtual item transactions in Diablo III.
Bigpoint’s chief games officer says the sky is the limit when it comes selling content to users and EA isn’t going far enough.
Jack Buser sees Home as a 'huge differentiator' particularly because it's bringing free-to-play experiences to consoles.
Daniel Block says that addressing concerns are “tough as we've always got a vocal minority and a silent majority.”
Micro-transactions lead to big bucks for social games. [UPDATED]
Analytics firm Flurry likens marketing techniques to ‘whale hunting.’
In-game currency transactions hit over 3.3 trillion units for Sometrics.