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Xbox 360's Kinect and PlayStation Move Showing 'Equal Popularity,' says EEDAR

Posted June 25, 2010 by James Brightman

While Microsoft would have you believe that Kinect is the greatest thing since sliced bread, and Sony would note that having an actual controller/wand is superior, it would seem that consumers are not really leaning heavily towards one technology over the other. Looking at GameTrailers Stream Stats and IGN GamerMetrics, the folks at EEDAR have sized up the popularity of technologies and certain big name games coming out of E3.

"Whilst the Kinect had more absolute interest among IGN viewers, on a relative basis (by weighting the install bases of both hardware consoles - the Xbox 360 having a larger base) both Move and Kinect showed near equal popularity," EEDAR analyst Jesse Divnich pointed out.

Overall, Kinect and Move had relatively low purchase intent, but it's worth keeping in mind that neither product has had much marketing to speak of yet. It was the games, however, that really grabbed consumers' intentions. Top titles like Assassin's Creed Brotherhood, Donkey Kong Country Returns and Call of Duty: Black Ops saw very high purchase intent, according to GamerMetrics. See the full purchase intent chart below.

 

 

James Brightman has been covering the games industry since 2003 and has been an avid gamer ever since the days of Atari and Intellivision. He was previously the EIC of GameDaily Biz.

2 Comments

THE 1 2 P
June 25, 2010

While both are pricey upgrades($120 for the two Move controller parts and camera and reported $149 for Kinect) I'm pretty sure they will both sell out this holiday season because people buy things more blindly during the holidays. But once Xmas is over and people actually look at the price of each, sales will steadily decline. That is unless either or both come up with killer aps to keep these things in demand.

cldgin2
June 27, 2010

They need a killer app for core gamers that is for certain. I believe Kinectimals is enough of a killer app for most little girls to butter dad up, and dad already owning a 360 and wanting a new toy will not let his daughter down :P




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