There's no question the Wii has been a success with Nintendo, but third-parties (particularly those focusing on the “core” audience) have had difficulties with the system. Still, when Epic Mickey comes out later this year, Disney Interactive Studios executive VP and general manager Graham Hopper hopes to succeed by taking a page out of Nintendo's book.
"I think we've tried to learn from the things Nintendo does well. One of the things that Nintendo does on their own platforms is they give their projects the time and appropriate resources to be successful, and they iterate until they get there. And I think we're doing the same with Epic Mickey, giving it the time and resources to be successful,” said Hopper to Gamasutra. "I'll tell you that I don't think all other third parties are approaching the Wii in the same way. If there's a third-party game that I think has potential to be as successful on the Wii to Nintendo levels, I'd like to think it's Disney's Epic Mickey. We're following the same playbook."
Epic Mickey will draw on Disney properties that have a very similar sort of appeal as Nintendo's: family products that are well known around the world. Honestly, Epic Mickey is probably as good a chance as any for a “core” title for Wii to succeed in 2010.
3 Comments
March 1, 2010
I expect Warren Spector will make an excellent game that will appeal to a broad range of gamers. If Disney markets the game effectively it should post numbers similar to Nintendo first party hits. I don't know of much else coming for the Wii that has this sort of potential.
March 2, 2010
I agree with Steve. If Mickey can't be super successful on the Wii than I don't know what will, except maybe a strip mahjong game. But that would only do well in Japan:)
May 7, 2010
I'm sure this will work well on the Wii. I'm happy that some cool new games are coming out for this system, and not just for the 360 or Playstation.
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