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Walmart Discounts Games, Offers $50 Gift Card with Wii Purchase

Posted December 2, 2009 by David Radd

Walmart unveiled an impressive array of deals for “Black Friday” though the retailer isn’t stopping with just that. Walmart announced today that it will discount 25 games between 15 – 20% from now until December 24, including Uncharted 2, Halo 3:ODST, and Mario & Sonic at the Winter Olympics. Additionally, those that buy a Wii will receive a $50 Walmart Gift Card from December 5 to 12.

"We have promised shoppers that through the holidays, even after last week, we would continue to offer real savings on items we know are on shoppers' minds, and this offer is for anyone buying games as gifts or even for themselves," said Greg Hall, vice president media and services, Walmart Entertainment. "Regardless of whether you have a PS3, Xbox or Wii, these savings will help anyone to build a gaming library with great new titles."

Here are some of the top games at their new prices:

  • Mario & Sonic at the Winter Olympics (Wii) - now $40
  • Lego Rock Band (Wii) - now $40
  • Rock Band: Beatles (Wii) - now $40
  • MySims: Agents (Wii) - now $40
  • Tekken 6 (Xbox 360 and PS3) - now $50
  • Madden 2010 (Xbox 360 and PS3) - now $50
  • WWE 2010 (Xbox 360) - now $50, WWE 2010 (Wii) - now $40
  • Batman Arkham Asylum (Xbox 360) - now $50
  • Dragon Age: Origins (PS3) - now $50
  • Left 4 Dead 2 (Xbox 360) - now $50
  • Halo 3:ODST (Xbox 360) - now $50
  • Uncharted 2 (PS3) - now $50

Analyst Arvind Bhatia of Sterne Agee thinks the move might put some pressure on GameStop. “We view Wal-Mart’s aggressive discounting on video games as a net negative for GameStop,” wrote Bhatia. “However, we note that GameStop, with its used business, still has a tool to counter this and weather it better than other retailers such as Target and Best Buy. With respect to the publishers, we view this as a neutral in the near term as we are assuming that most of the discounting is driven less by publishers and more by Wal-Mart. However, we wonder if this is going to put pressure on ASPs of games for next year--a potential negative for publishers.”

 

David Radd has worked as a gaming journalist since 2004 at sites such as GamerFeed, Gigex and GameDaily Biz.




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