The immensely popular SpongeBob franchise will continue to see games produced through THQ, it has been announced. Nickelodeon and THQ have extended a multi-year worldwide partnership to create SpongeBob games.
“Over the last eight years, THQ has been creating quality gaming experiences based on everyone’s favorite animated character who lives in a pineapple under the sea,” said Martin Good, THQ executive vice president, Kids, Family, Casual and Global Online Services. “We are pleased to continue our long-standing relationship with Nickelodeon and excited to deliver more SpongeBob SquarePants video game offerings for the multitude of fans worldwide.”
“THQ has consistently demonstrated the ability to seamlessly bring the world of SpongeBob SquarePants to life in the interactive space with quality titles that are memorable and engaging for gamers of all ages,” said Manuel Torres, senior vice president, global toys, video games & consumer electronics, Nickelodeon Consumer Products. “We look forward to introducing the next SpongeBob game adventure via THQ’s innovative new platform, the uDraw GameTablet for Wii, which will bring the gaming experience to another exciting level.”
THQ has previously worked on multiple titles based on the popular kids franchise, with releases on every major console, including handhelds. The new deal will afford THQ the opportunity to develop for the Kinect and Move as well.
With 29 million units sold, the partnership represents a major score for THQ, who has seen an amazing turnaround in financials since 2009.
