Ubisoft has announced that the reboot to Rayman has actually turned out to be a sales success, despite rather lackluster marketing. While the company did not disclose exactly how well the game did, the publisher noted that sales were able to turn a profit, perhaps boosted by the critical reception to the game.
"Two successes more than compensated for the performance of Rayman: Origins, Tintin and the non-dance Kinect titles," said Alain Martinez, chief financial officer for Ubisoft, on the earnings call. "We believe Rayman: Origins, which is rated 89 percent on Metacritic with enthusiast reviews and is already profitable, has the capacity to become a long-term seller for the company."
Rayman: Origins’ budget was not disclosed either, but with Ubisoft porting the title to most every major platform, the investment probably cost the publisher more than a few pennies. As for how the franchise is set for the future, Ubisoft could perhaps see this as a growth opportunity.
[Thanks Joystiq]
