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PS3 Sales Help Sony Narrow its Losses

Posted May 13, 2010 by M.H. Williams

Today, Sony announced their earnings report for the fiscal year ended March 31, 2010. The PlayStation 3, buoyed by the strong sales of the Slim model, has finally begun to push forward the company’s bottom line. In the transition, PS2 and PSP sales experienced a decline.

The Networked Products and Services division, which contains the PlayStation arm of the company, reported that sales fell 10.2% down to $16.8 billion for this fiscal year. They also reported losses of $889 million, an improvement of $46.5 million from the same period last year.

The PlayStation 3, with the new model and price drop this year, had a sales surge of 3.3 million units year-to-year, rising to 13 million total. PS3 software sales also increased, rising to 115.3 million units from last year’s 103.7 million. Sony forecasts continued growth in hardware sales, but expects the software unit sales to remain relatively flat.

The PS2 remains in steady decline even after 10 years on the market. Hardware sales only dropped by a mere 600,000 units, falling to 7.3 million total. Software on the other hand, showed a precipitous decline, down to 35.7 million units from an amazing 83.5 million units last year.

In contrast, the PSP is failing on both fronts, even with the release of the PSPgo. Hardware sales had a dramatic decline of 4.2 million units from the same period last year, dropping to 9.9 million units sold in total. Software sales showed a modest shrink from 50.3 million units sold last year down to 44.4 million units this year.

Sony Corporation overall experienced a sales dip of 6.7% to $78 billion, but profits actually rose to $233 million versus last year’s net loss.

 

 

M.H. Williams has been writing in some form or another for ten years and has been a hardcore gamer since the NES first graced American shores.  You can catch him on Twitter as @AutomaticZen, Google+ as himself, or on his personal Facebook page.




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