It was clearly evident in talking to senior vice president of marketing and PlayStation Network Peter Dille that he is very confident in the upcoming God of War III. The executive is so upbeat in the product, he thinks it will continue Sony Worldwide Studios' recent tradition of huge acclaim and success.
"We've tried hard to put together the extensive campaign and we think it deserves it. The environments are four times larger than what is in God of War II – [Kratos is] navigating entire armies while on the back of Titans. The entire level is moving; it's amazing to look at. This will be a big system seller," said Dille to IndustryGamers. "Everything about God of War, we run by the dev team and they had very specific feedback about how to market it; the game is a testament to their work. This thing will explode when it hits the market and we're shooting for a three-peat of 'Game of the Year' titles: LittleBigPlanet, Uncharted 2 and now God of War III."
Stay tuned for the full interview with Dille about God of War III's marketing.
21 Comments
May 5, 2010
Thanks guys. I had to 'torture' Nintendo to get the interview, but it was well worth it. I walked out of the room really feeling like I'd had a great conversation. driver update software
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May 24, 2010
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May 25, 2010
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May 27, 2010
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May 30, 2010
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May 30, 2010
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While being questioned about why only a quarter of PS3 owners have actually downloaded Home.
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June 30, 2010
Peter Dille that he is very confident in the upcoming God of War III.Directory
July 2, 2010
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July 6, 2010
Of course he is going to be confident. All of the previous GOW games have been fantastic and made a lot of money and there is every reason to think this will be the same (Campeche Mexico Spanish School). It is pretty much the same thing as saying the next Harry Potter movie will make money. A no brainer.