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GameStop: Digital Gaming Is Not Cannibalistic to Physical

Posted May 19, 2011 by James Brightman

GameStop's earnings today showed major growth in digital for the retailer, as the company continues to push initiatives around DLC. While some would believe that a focus on digital would detract from boxed product game sales, GameStop CEO Dan DeMatteo stated on the earnings call that that's simply not the case.

"Do not assume that all digital gaming is cannibalistic with what we sell in our stores. For us, new packaged goods sales continue to grow," he commented.

"We have proven that we can sell digital products in our stores and on our website, as witnessed by the growth of digital revenues. We are investing for the future in digital gaming so we can own a share of these growing markets and tie them into the GameStop brand and PowerUp Rewards."

GameStop's digital revenues grew 53% for the first quarter while new game sales increased as well.

James Brightman has been covering the games industry since 2003 and has been an avid gamer ever since the days of Atari and Intellivision. He was previously the EIC of GameDaily Biz.

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