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GameStop Brings Digital PC Purchases In-Store

Posted August 2, 2011 by M.H. Williams

GameStop continues to provide gamers with new ways to give it money.  The retail chain announced today that consumers can purchase the digital download version of Square Enix’s Deus Ex: Human Revolution at any GameStop retail store.  Any form of payment can be used, including trade-in credit and gift cards. 

"This is a great illustration of how the digital distribution model and in-store experience really complement one another," said Steve Nix, GameStop's general manager of digital distribution. "We have seen great success selling DLC for console titles in our stores, so expanding on that model and helping customers discover digitally distributed PC games in stores is a natural fit."

GameStop intends to add more titles to the initiative in the future.  Between this and the purchase of Impulse, the retailer may be serious about supporting PC gamers once again after years of neglect.  Deus Ex: Human Revolution will be available on August 23.

M.H. Williams has been writing in some form or another for ten years and has been a hardcore gamer since the NES first graced American shores.  You can catch him on Twitter as @AutomaticZen, Google+ as himself, or on his personal Facebook page.

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