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EA Sports President Bullish on Arc, Cautious About OnLive

Posted February 9, 2010 by David Radd

EA Sports President Peter Moore is easily one of the most chatty and frank individuals in the gaming industry, perhaps only exceeded by fellow Brit Peter Molyneux. When Moore was asked about how a cloud gaming service like OnLive might affect the industry, he gave a measured answer.

“I don't know about OnLive,” said Moore to CVG [thanks Joystiq]. “That thing has got a scale, but it's got to prove that five million people want to play the same game. I'm making numbers up, but I don't want the industry as is [in music] to be linked to a singular piece of hardware. The iPod was fine and if memory serves me correct, you used to just put MP3s on it without the seamlessness of iTunes. But what really made the iPod wasn't that it was cool - it was iTunes. It allowed you to purchase on your terms and consume it in massive quantities. The tagline was '10,000 songs in your pocket'. It was really, 'wow.'”

“Anytime anyone as talented as the OnLive team - and I know a number of them - are trying to make breakthrough experiences and grow the industry, I am a huge fan of that,” Moore continued. “But what they're contemplating and proposing is no mean undertaking. The key of it being proven is when millions of people are connected to the service and a lot of those names want to play the same game. Like everybody, for me it's wait and see.”

When asked about the PS3 Motion Controller rumored to be called “Arc,” he was very bullish. “I've seen the technology working. I think it's going to be a great complement to what's out there. Sony will put their collective technology and marketing might behind it,” responded Moore. “It's a different experience than Wii and we're watching it with great interest. As you might imagine, we're working on stuff - in particular on what sports can bring to it.”

“One thing we've learned with the Wii is that we can afford [to spend time on building bespoke games]. The two that stand out in terms of authentic sports motion on Wii are golf and tennis. If you can capture that motion, that brings the game to life in a very unique way. We're looking at how we bring that sports credibility and authenticity to life with Sony's new platform,” he concluded.

David Radd has worked as a gaming journalist since 2004 at sites such as GamerFeed, Gigex and GameDaily Biz.




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