Guillermo Del Toro is very progressive when it comes to the future of media consumption. Far from a luddite, he thinks that IP will have a convergence on numerous platforms.
“For big storytelling, the multiplatform [strategy] seems to be the way it’s going to evolve,” the Pan’s Labyrinth and Hellboy director told Wired.com. “You need to be able to say, ‘Did you enjoy this videogame? There’s a movie out right now!’ Or ‘Did you enjoy this movie? Then download these 10 more chapters that are interactive for you at home.’”
For Del Toro, working on inSANE with THQ has been a learning experience because of how different the interactive medium is from movies.
“With a videogame, you don’t have to solve one screenplay, you have to solve 20 screenplays, because you are giving the player the illusion of free will,” described Del Toro. “If the character kills another character or destroys a building, the game goes one way; if the character doesn’t, it goes another. It keeps you very nimble. I think that’s the biggest, and the most fun, lesson I’ve been getting. We’re being really, really nasty in the game. We’re really trying a lot of stuff that I don’t think would even fly in the movies. It’s still two-and-a-half or three years away, though, because videogame development is so long.”

